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Neon Lights ยท Ecommerce

Kings of Neon

Custom Shopify Plus development for Australia's leading neon sign brand. Enhanced collection pages, streamlined product management, and automated customer communications.

Illuminating the path
to better conversion

Kings of Neon, established in 1999, needed a complete overhaul of their Shopify Plus experience. Their collection pages were outdated, their product database was cluttered with irrelevant items, and their customer communication system needed automation.

We redesigned their collection product page blocks, taking inspiration from leading e-commerce platforms like JB Hi-Fi and Culture Kings, while implementing smart product management systems and automated Klaviyo flows.

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Enhanced UX
Redesigned collection pages for better navigation and visual appeal
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Automated Flows
Klaviyo pre-order notifications replacing manual processes

Complete platform
transformation

A comprehensive approach to modernizing their entire e-commerce experience, from design to backend automation.

Website Design & Development

Customization of collection product pages and navigation structures, inspired by leading e-commerce platforms for optimal user experience.

Automation & Scripting

Development of scripts for automated product deletion and organization, with transparent reporting systems for client approval.

Email Marketing Integration

Implementation of Klaviyo flows for automated pre-order notifications, replacing manual Shopify email systems.

E-commerce Strategy

Consultation and planning for regional site expansion into USA, Europe, and New Zealand markets.

Data Management

Creation of comprehensive reports and tools for product database cleanup, ensuring organized and efficient management.

Global Expansion Prep

Groundwork for regional sites positioning Kings of Neon for successful expansion into new international markets.

Brighter performance
across the board

The redesigned collection product pages improved navigation and visual appeal, leading to a more engaging shopping experience. Automated scripts significantly reduced manual product cleanup time, while Klaviyo pre-order flows enhanced customer satisfaction with timely order updates.

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Streamlined Management
Automated product organization saving hours of manual work weekly
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Global Ready
Foundation set for expansion into USA, Europe, and New Zealand